Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

Converse and Shai Gilgeous-Alexander teamed up in San Francisco at NBA All-Star Weekend to take the city over, as the OKC Thunder superstar made his presence felt.

Oklahoma City Thunder superstar and NBA MVP frontrunner Shai Gilgeous-Alexander has officially arrived as a premier player ...

At All-Star weekend, Gilgeous-Alexander said the glass ceiling of playing for a small-market squad no longer exists. Fresh ...

It’s safe to say this is one of the biggest weekends of Gilgeous-Alexander's career, with another significant milestone ...

SGA joins the likes of Larry Bird, Magic Johnson, Larry Johnson, and Chuck Taylor in becoming one of the 10 athletes to have ...

The SHAI 001 won’t hit stores until this fall, but the OKC star will start wearing his first signature at All-Star Weekend.

Oklahoma City Thunder star guard Shai Gilgeous-Alexander and Converse unveiled Thursday night the SHAI 001, his first ...

Alexander‘s first signature sneaker began with a sketch not from a designer, but himself. The 26-year-old leading the NBA in ...

Gilgeous-Alexander's first signature shoe has a zipper down the middle. An explanation of it and other creative choices can ...

Alexander, loyalty is law. It's the creed of the Thunder's face of the franchise, a starter in Sunday’s NBA All-Star Game by ...

Gilgeous-Alexander first signed with Converse back in 2020, following an impressive second NBA season—his first with the Thunder—in which he averaged 19 points. His upward trajectory hasn't slowed ...