Apple's iPhone sales in China reportedly took a tumble at the end of 2024, with a considerable reduction in sales putting it in a dead heat with homegrown Xiaomi.
The Xiaomi Pad 7 is the iPad killer you've been waiting for. It's the best value for money Xiaomi device in recent memory.
Worldwide smartphone sales grew in 2024 following two consecutive years of decline according to reports from Counterpoint, Canalys, and IDC. The bulk of the growth came from Chinese manufacturers including Xiaomi and Vivo, though Apple and Samsung are still holding strong as the undisputed market leaders.
Counterpoint has analyzed the Chinese smartphone market and says its numbers show Apple’s sales slowing during the fourth quarter of 2024. A year-on-year market share comparison shows Apple’s sales fell 18.2% compared to Q4 2023, when it had a 20.2% market share and sat atop the Chinese smartphone market.
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Slim phones from China are coming to compete with the Galaxy S25 Edge and iPhone 17 Air. They will offer notably higher battery capacity.
Apple faced two downgrades ahead of earnings, with analysts citing weak iPhone demand. China continues to be a headwind for sales.
Sales of the iPhone in China suffered at the end of 2024, seeing a drop in sales that has put it in a close race for second place with Chinese smartphone maker Xiaomi.
Xiaomi is rumored to be working on a new phone with a 7,500mAh battery, which would be the largest battery ever fitted to a conventional smartphone, and I hope Apple, Samsung, and Google are paying attention.
No manufacturer besides Samsung and Apple has managed to secure more than 3% market share in South Korea over the past six years, following LG Electronics’ exit from the market in 2021. According to Counterpoint Research, Samsung commanded 80% of the market in the third quarter of last year, while Apple held 19%.
Reports on global smartphone sales for 2024 differ on which brand came out on top, but the real winner was Xiaomi.
The U.S. tech giant's fourth-quarter iPhone sales fell 18% in the world's largest smartphone market.