Small-school NIL entrepreneurship: Moolah Kicks, shoes 'built by and for female ballers'
Moolah has had NIL deals of varying degrees with more than 80 basketball players. They include UConn's Caroline Ducharme and Akron's Maddie Vejsicky. Shelomi Sanders — Colorado football coach Deion ...
Why Texas women's basketball players love A'ja Wilson's signature A'One shoe
A'ja Wilson surprised Texas women's basketball with a visit when they got her signature A'One shoes before Final Four matchup ...
USC's Kiki Iriafen Signs Skechers Basketball Shoe Contract Ahead of 2025 WNBA Draft
USC star Kiki Iriafen has signed an endorsement deal with Skechers Basketball ahead of the 2025 WNBA draft.
The 10 Best Basketball Shoes of March Madness (So Far)
Rankings, pictures, and shopping information for the ten best basketball shoes worn during 2025 March Madness.
What Kim Caldwell promised Lady Vols basketball if they made Sweet 16 in March Madness
Lady Vols coach Kim Caldwell made a promise to players if they made the Sweet 16 in March Madness, and they reminded her ...
Why Texas basketball's Taylor Jones has 'DMFJ' on her shoes for Elite Eight game vs. TCU
Texas women's basketball forward Taylor Jones has "DMFJ" on her shoes for the Longhorns' Elite Eight game against TCU as a tribute to her late mom.
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Small-school NIL entrepreneurship: Moolah Kicks, shoes 'built by and for female ballers'
For most of this season, the Columbia women’s basketball star wore shoes that helped her often-injured feet stop hurting, and she supported other women while doing it. The company calls itself ...