A CEO’s exit, electric vehicles making the industry run around like “headless chickens” and a company’s U.S. revival all came ...
Stellantis' Pro One commercial vehicle unit gets new leadership in Anne Abboud. She replaces Jean-Philippe Imparato, who has ...
Ram's action-packed spot in the Big Game, "Drive Your Own Story", shined a spotlight on freedom and power of choice for truck ...
Francois was also the brains behind the iconic Super Bowl ad in 2021 starring Bruce Springsteen called “The Middle”. “'The Middle' is a celebration of th e Jeep brand’s 80-year anniversary and, it is ...
And the film also pokes fun at one of Jeep’s biggest competitors, an automaker that shares a last name with the Star Wars and ...
Other automakers skipped Super Bowl advertising this year, but CMO Olivier Francois said it was critical for Jeep and Ram parent company Stellantis to air ads during the game. Stellantis ...
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