Mercedes has confirmed Adidas as an official team partner with the fashion brand signing a multi-year deal to provide kit for the entire squad. The announcement has been expected for some time since ...
Adidas announced a new collaboration with Mercedes-AMG Petronas F1 in their new press release on January 7, 2025. This is the first time Adidas will be collaborating with a brand for Formula 1.
This shift mirrors the sport’s surging popularity in new and emerging markets, with North America now boasting three Grand ...
The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...
German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on Tuesday for the new post-Lewis Hamilton era.
Mercedes were on the look-out for a new clothing and apparel partner to replace previous sponsors Tommy Hilfiger and Puma following Lewis Hamilton's decision to leave ...
Mercedes Formula 1 star George Russell has teased a new partnership ahead of the 2025 season following Lewis Hamilton 's exit ...
F1's fashion silly season moved into top gear on Tuesday with Alpine switching to Castore while Mercedes brought Adidas back into the sport.
As part of this multi-year partnership, Adidas will create custom team kits, fan apparel, footwear, accessories, and ...
The Mercedes-AMG Petronas F1 Team has officially partnered with Adidas as its newest Official Team Partner, marking the ...